Websites aren’t enough anymore, now the question is: Are you Tweeting? Are you on Facebook? What about LinkedIn? Do you have a blog? All very relevant questions in today’s society.
Budgets are tight and social media offers a way to get your product in front of your customer for little to no money. Gone are the days of large marketing funds. No longer do you have a person dedicated to marketing in an office. Now marketing + business development + ++. And if you are a small office well which hat do you want to wear today?
My world expanded when I joined Twitter. I “follow” architects in Scotland, New York City, Alabama, Austrailia, London etc. They write about their projects and what is important to them. That helps me in my job when I approach architects about the products I represent. I also “follow” designers, remodelers and basically anyone in the building industry. I enjoy learning about their professions. Anywhere other than Twitter I would spend hours reading and researching but on Twitter it is all in 140 characters or less.
Need information…ask the people on Twitter. Truly it is a plethera of information and everyone is generous about sharing.
Will it last? I don’t know but I hope so. As long as there is Twitter you can find me at @AGWilsonBS.
1 ping